Essential SEO Trends and Tips to Guide Small Businesses in Alaska

These days, innovations with digital devices are what define developments in online marketing. For one, smart phones allow users to access information at the palm of their hands with a single tap. With more and more users going mobile, it’s critical to maximize your marketing efforts in this platform to gain an edge in the industry.

2015 SEO Trends

Last year marked a milestone in digital marketing, when the number of mobile-only internet users surpassed that of desktop users. This significant change in consumer behavior has major implications for overall online marketing particularly in search engine optimization (SEO). Google even released an algorithm solely for evaluating the mobile responsiveness of various websites.
Despite the rising number of mobile users, a website that is compatible for other platforms (like tablets and desktops) is preferable to having one for mobile only.
http://businessmarketingtoolbox.com/essential-seo-trends-and-tips-to-guide-small-businesses-in-alaska/

Alaska SEO Tips: Optimized Meta Descriptions for Positive Results

In an article by Neil Patel published by Search Engine Land he writes about how Google has long held that meta descriptions don’t have a significant influence over search engine rankings. In fact, the search engine giant went on to state in 2009 that although they sometimes utilize description meta tags for the snippets they show, meta descriptions still don’t have a say in a site’s search engine ranking; however, this does not mean that your meta descriptions don’t have an effect on your Alaska SEO campaigns.
http://businessmarketingtoolbox.com/alaska-seo-tips-optimized-meta-descriptions-positive-results/